Business bootcamp: Find out how to create a winning advertising strategy for 2021

Make sure your ads stand out from the thousands of consumers consumers see every day

Every day, consumers are exposed to thousands of advertisements. That’s why, more than ever, businesses need to know how to make their ads stand out and grab the attention of their target audience.

The last exercise of the five weeks Achieve the business improvement program focuses on amplifying your overall advertising strategy – which in turn will amplify everything else your business does during these testing times.

Effective campaign planning is key to maximizing returns and the program reveals the steps in planning the perfect ad campaign, from creating a timeline and identifying your target audience to presenting offers and analysis of the results.

If you are looking for inspiration, the bootcamp provides you with a number of useful resources, including a visual guide on the art of creating great ads. You will learn how to create print and digital ads that are both pleasing to the eye and contain response triggers that will compel viewers to take action.

There is still time to start the bootcamp

Don’t worry if you missed the previous weeks as all content is now unlocked for you to enjoy. So even if you are just starting out, there is still time to put your business in the best possible shape for 2021. Each week focuses on a key area of ​​improvement and features a series of virtual exercises that are easy to complete.

To help you further, there is a range of how-to guides, videos, webinars, and white papers – everything you need to start the digital transformation process. And everything is completely free to access.

Week 1 | Boost your website

Week 2 | Be found online

Week 3 | Shape your social networks

Week 4 | Promote video

Week 5 | Amplify your advertising