Posted on June 11, 2021 There are different ways to market your business. You can choose from various media such as newspaper or magazine advertisements, social media platforms, billboards and banners, flyers and brochures, business cards and even t-shirts printed with the name and your company logo. But there isRead More →

Several grocery retailers are reorganizing their advertising activities and seem to model their approach on companies like Google and Amazon. Walmart is the latest to do so, which could have far-reaching business implications. The retail giant adds new advertising technology for brands and sells advertising space on its in-store checkoutRead More →

Following a competitive and comprehensive bidding process, the University of Tasmania appointed independent digital media agency Pivotus for its digital advertising strategy, purchasing and analysis. As part of its engagement, Pivotus will appoint a dedicated Hobart-based account manager. They will work with the university and serve the agency’s growing listRead More →