NEW YORK, Feb. 28 10, 2022 (GLOBE NEWSWIRE) — Mobiquity Technologies, Inc. (NASDAQ: MOBQ) (the “Company”), a leading next-generation advertising provider, today announced that it has partnered with OpenLocker , Inc., a developer of a fan-friendly blockchain platform to connect with athletes, to provide a digital advertising campaign to support its release of a collection of non-fungible tokens (NFTs) featuring the name , Pictures and Likeness (NIL) of the University of Connecticut Student-Athletes. The first set of limited-edition digital collectibles, which go on sale Monday, February 28 at 9:00 a.m. EST, will feature fourteen members of the men’s basketball team. Owning an NFT will allow students, fans, and alumni to join the Bone Yard Huskyz Club (http://www.boneyardhuskyzclub.com), an exclusive community for college sports fans.
It is estimated that over 40 million Americans are crypto-curious. Mobiquity Networks’ industry-leading contextual targeting solution enables users to increase their conversion rates by delivering the right message to the right audience more efficiently and effectively and while maintaining privacy.
Lauren Klatsky, Director of Marketing at OpenLocker, commented, “Digital collectibles authenticated with blockchain technology are the future of fan engagement and experiences. Our goal with the Bone Yard Huskyz Club is to leverage the utility of NFTs to create a community that connects fans. and athletes. Mobiquity is an important partner that enables us to reach our targeted fan bases directly and efficiently. We look forward to expanding this relationship beyond the Bone Yard Huskyz Club to our extensive pipeline of upcoming projects.
“We are very pleased to be working with OpenLocker and believe there are many more opportunities for growth in the growing NFT and crypto market,” said Dean Julia, CEO of Mobiquity Technologies. “Crypto investors come in all income levels, demographics, psychographics, and geographies. OpenLocker will leverage our programmatic advertising technologies to get its message in front of the right audience while they are actively engaged in reading crypto topics or seeking investment opportunities. Our platform uses artificial intelligence and machine learning to continuously optimize the OpenLocker campaign based on human behaviors to maximize its ad spend and ensure its campaign ROI.
About OpenLocker, Inc.
OpenLocker is a tech startup developing an athlete-friendly NFT platform to monetize their fans’ engagement with innovative digital collectibles. Running on the Flow blockchain allows the platform to be eco-friendly and provide a fan-ready experience.
For more information about OpenLocker, visit openlocker.io.
To learn more about the Bone Yard Huskyz Club, visit boneyardhuskyzclub.com.
About Mobiquity Technologies
Mobiquity Technologies, Inc. is a next-generation platform-as-a-service (PaaS) company for data and advertising. The company maintains one of the largest audience databases available to advertisers and marketers through its data services division. Mobiquity Technologies’ subsidiary Advangelists (www.advangelists.com) provides programmatic advertising technologies and consumer behavior insights. For more information, visit: https://mobiquitytechnologies.com/
Safe Harbor Statement
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Mobiquity Technologies, Inc. Investor Relations